Bouchat v. Baltimore Ravens

241 F.3d 350 (4th Cir. 2000), cert. denied, 532 U.S. 1038 (2001)

Logos help build brands for sports franchises.

Sports franchises love their history. The Baltimore Ravens organization sought to add some texture to their "Club Level" seating by decorating with a historical logo. When they used the logo in a few promotional videos, the logo's designer believed his design was being used unfairly.